Why research-driven video production? And how does it help you?

Because our team has expertise in research, education, evaluation, and business, as well as in creative video production, we bring all these skills to bear to inform the design and content of your video. Strong videos don't just happen out of sheer creativity. Many questions must be considered and researched to produce a measurably effective video.

These skills help you because we work as your team from the outset to help find answers to the critical questions that will make your video effective. We cover our approach – the Camisary® research-driven video system – in a free, one-hour Camisary Clinic offered at our studios every other Wednesday.

Our Clinic engages you in thinking critically about what it is you are trying to achieve in this digital world. We review your DNA (Digital Native Assets) options for creating your online, digital identity. We explain how to achieve your marketing, financial, educational, or other mission goals.

Interested? Download our one-pager, The joy of Camisary.

Then join us for a free Camisary Clinic. Email whitman@camisary.com to reserve a space and enjoy a free consultation.


Find out why people say the Camisary approach is a downright joy.




306 Wynn Drive,  Huntsville, AL  35805





781 708 2764


You did an excellent job, and we've received a lot of compliments from our customers about the video.

Caitlin Lyon, Pizzelle's Confections

Camisary regularly donates video production and research expertise to support artists, artisans, musicians, nonprofits, and centers of innovation. Many of our videos are produced through this support. Please help us continue to strengthen our community as a Camisary Community Sponsor. Sponsorship are not tax-deductible. Thank you!

Camisary Video Categories

Camisary creates a wide range for videos for clients. See Services for details. In addition, we features certain categories of videos that share common traits. These are summarized here, arranged by general topics:

Expressive/Innovative Individuals

Camisary Compositions feature individual artists and performers in an expressive and creative style that conveys their individual talents both through narratives told by the subject as well as images of the subject at work. The growing number of Compositions reflects vibrant evidence of Huntsville's creative scene.

Camisary Centerstage videos are full-length performances by musicians and spoken word artists that record a complete performance of one of their works. Imagine how your own music video can amp up your performance career.

Camisary Highlights are videos about individual innovators and their creative scientific, engineering, or other technical work. While Spotlights focus on innovative labs or organizations, Highlights present innovative individuals.

Organizational/Commercial Innovation

Camisary Spotlights introduce a research laboratory, facility, or company engaged in cutting-edge innovation to exemplify the commercial potential of research and development in north Alabama. Spotlights provide a powerful, visual way to display the extraordinary innovation emerging from Huntsville and north Alabama.

Camisary Catalyst videos are a series of regularly scheduled announcements to promote a brand or inspire action. Imagine sharing a new batch of marketing tips with your audience every Monday. Or announcing a new shipment of wines for the season, featuring a different label each week.

Camisary Events are presented as separate series of events sponsored by different client organizations.


Camisary Grounded videos feature farming, national parks, landscape architecture, and use of renewable resources to raise public and policy-maker awareness of our precious, mutually life-sustaining and awe-inspiring relation with the earth.

Camisary Civic videos are examples of contributions to society through representative government, nonprofit work, and other forms of civic engagement.

Camisary Real Estate videos and photography present properties featured by selected, collaborating agents.


Camisary Airborne are videos produced in cooperation with the Avion Unmanned commercial UAS division, FAA-certified pilots of UAS (Unmanned Aircraft Systems) aircraft.

Camisary Research videos are selected excerpts of ethnographic and interview research projects posted with permission by our clients.

Camisary Advertising videos exemplify our approach to advertising and promotion, particularly for web-based campaigns.


What happens when you hire us to create your video?


1. Attend one of our free Camisary Clinics on a designated Wednesday, and we schedule a production day and time just for you. Please email whitman@camisary.com to reserve a seat at the next Clinic.

2. At the Clinic you will be equipped with tools and insight for how to define and achieve your video goals. Learn how we apply a research-based approach to video design and content. View many examples of videos that work.

3. Show up on your scheduled production day, letting us do every bit of the production. You use the tools you've learned to convey your message to the camera.

4. Sit back as we efficiently and professionally deliver your content to your site, YouTube channel, social media page, or other options we can explore based on your positioning strategy. 

5. Determine whether your video has had the intended impact based on metrics we established at the outset. Explore how to improve results even further.





Selected clients


Ready to get started? 

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